How NeuroWarranty helped Syska increase its repeat sales by 180%

Convert your warranty expenses into a profit-making asset.

Download Case Study

About Syska

Syska are market leaders in the Indian consumer electronics and electronics sector, with a diversified product range in segments like Syska LED, Syska Personal Care, Syska Accessories, Syska Home Appliances and Syska Wires & Cables. With over 30 years in Distribution, a chain of about 5000 distributors, 10000   authorised dealers and over 200,000 retail outlets, Syska believes in building strong relationships with their partners. The company takes immense pride in its core principles of ensuring transparency and trust amongst the stakeholders and all their activities are in alignment with the same. A smart company with futuristic goals, Syska had a few issues that they needed to address -

What Syska needed

Syska identified it was getting increasingly difficult to implement the Warranty Program due to their growing distribution network. They also needed a method to identify authorized Syska products eligible for a Warranty claim, from the counterfeits. To do it without incurring losses and upsetting consumers was a tough challenge.
The three main challenges faced by Syska were

Digitization Of Warranty Schemes

Inline, with their ideology of providing the best service to their consumers, Syska needed an easier solution to effectively implement the warranty Schemes, without incurring losses.

Access to the Consumer Data of their end customers

Syska had identified that in order to be customer-centric, they needed the relevant data to reach out to their consumers, of various segments, located across the countries.

Analyze the data to boost consumer connect and increase repeat sales

Having the data isn’t enough! They needed a strategic technique to interpret and analyse this data, to understand consumer behaviour, needs, and engage them in authentic ways to retain them and increase repeat sales.

The solution  - NeuroWarranty

Syska’s search for a technically strong solution led them to NeuroWarranty, with its QR code technology, NeuroWarranty digitized and enabled a paperless warranty for Syska's products, helping Syska in
Enabling an easy paperless warranty process at scale.  
Collect relevant consumer data on every Syska purchase.  
Effectively use and analyse this data to engage and retain customers.

Key results NeuroWarranty delivered for Syska

The A.I based technology with the help of QR codes empowered Syska to handle warranty digitization for more than 8 lakh units per month and helped them connect with a consumer base spread across 5000 distributors and 200,000 retail outlets. The Key Results
300%
increase in consumer participation in the warranty process for more than 8lakh units per month.
180%
Upto 180 % repeat Sales Achieved.
5x
Industry Average Engagement.

Never Lose a Customer Again!

Trusted by 100+ clients globally, NeuroWarranty not just solves your Warranty Management hassles but also, helps establish a brand connect that retains customer longer.
Start your 14-day free trial
No credit card required
Cancel anytime
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
HomeDigitize WarrantiesCollect ConsumerFor BrandsFor CustomersWarranty Management AppProduct RegistrationPricingBlog
Book a DemoCase StudyFAQsContactTerms & ConditionsPrivacy Policy
© All rights reserved. NeuroWarranty